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Month: April 2020

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Selling on Social Media

Social media platforms are not the same platforms we all knew a few years ago. Their purposes have evolved to the point that businesses are able to convert by leveraging their social channels. If you haven’t yet, consider social selling as part of your social media marketing funnel. But first of all, what is social …

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Social Media Marketing: How To Better Connect With Your Audience

Social media engagement is one metric that marketers value and track on a constant basis. Engagement is the essence of social media and as such, it is an excellent indicator of whether or not your social media marketing campaign is effective. Get this right and you’re sure to develop meaningful relationships with current and potential …

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