We’re a Results Focused Influencer Marketing & Management Agency.
Social Connection is an influencer marketing agency with a difference. We take time to understand your brand objectives and ensure we put together a social amplification strategy that finds the right influencers and bloggers that will deliver great results for your campaign.
As your campaign moves forward, we’ll measure and make crucial adjustments to ensure you’re using your budget wisely. Our proven formula helps your brand reach more people in the shortest amount of time.
Free Influencer Marketing Consultation
Influencer Agency With a Difference
What We Do
E-commerce Marketing Services:
After analysing your brand, we proceed to choosing influencers. We know the influencer market very well, so we make sure we connect the right influencers to your brand. We identify and profile influencers from the whole social web using technology tools. With this, we draw out the most suitable and appropriate influencers for your brand. Our recommendations are based on the objectives of the influencers.
We develop influencer marketing strategies that are tailored to your company’s objectives. We mobilise influencers to create optimised content that engages your brand’s targeted audience, build your brand image, and generate online buzz. These campaigns usually run with multiple influencers to optimise reach.
We track and measure the performance of your influencer marketing campaign. We offer real time in-depth reporting that analyses the insights, key learnings and competitive landscape. Our expertise will help you leverage the power of personal connections to engage millions of people around the world.
This type of content is the least risky as influencers do not add any touch of personalisation. Their job is solely to share the content. However, contents like these may be less impactful as they don’t allow influencers to incorporate their creativity.
Influencers have complete creative control of the content. Brands provide guidance and direction regarding the products and services, and then approve the content before it is published for the world to see. Sometimes, you may need the influencer to make some edits. Influencer generated content allows influencers to have absolute creativity with loose guideline from brands, hence maximum impact.
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The Social Connection Difference
Social Connection is a full service influencer marketing agency. Our team consists of a blend of strategists, influencer project managers, video production professionals, digital marketing analysts and social media experts that specialise in connecting brands with influencers to reach the targeted audience. With our existing expertise, we aim to develop creative influencer marketing strategies to boost your brand image so as to reach billions of people worldwide.
We help your brand to build engagement with audiences all over the world through top influencers – social media influencers, bloggers and vloggers. We provide support throughout the whole process; from developing tailor-made strategies through to the actual campaign execution.
Social Connection allows your brand to customise, manage, and launch the influencer management campaigns. We empower brands to partner and advertise with influencers. We have developed many successful influencer agency campaigns with Australia’s leading brands across a variety of industries.
When it comes to using Influencers, it requires time, experience and expertise to deliver successful results. The factors that we take into consideration include:
- The type of influencer
- The audience
- The current trends
- The nature and tone of content.
Our team works closely with the clients to ensure our marketing campaign enhances brands and delivers optimum results.
Why Influencer Marketing?
Our strategy works because people influence people. Today, consumers prefer listening to each other. Influencer marketing is powerful because influencers have the ability to engage with their followers just by being their authentic selves. Influencers jump start conversations and make it easier for brands to reach their audience.
Here are four main reasons why your company should get started on Influencer Marketing:
Research shows that 92% of consumers trust recommendations from individuals over brands. Influencer marketing allows brands to break into the circle of trust in a way that feels organic. The key to achieving this trust is creating high quality content, and building authentic relationships.
2- SEO Boost
A strong influencer agency strategy can boost your company’s search rankings significantly. According to research, user generated posts account for 25% of search results. The more people mention your brand on social media, the more popular and relevant you become on Google and other search engines.
3- Meet Marketing Goals
Influencer marketing can easily be analysed by tracking and focusing on engagements. It is also proven to generate more sales. This form of marketing provides the most cost-effective channels. If your company is not activating influencer campaigns, you are missing out on the fastest growing channel for customer acquisition and organic search.
4- Target Accurately
51% of marketers report that they acquire better customers through influencer marketing, and have the ability to reach diverse audiences.
A well developed influencer strategy will yield the strongest return. It is crucial to select the right influencers as various product categories have different influencers.
We have all the expertise in-house to successfully develop, manage and optimise influencer campaigns from start to finish. Get in touch with us to get started!
Free Marketing Consultation
We broke down our process into 4 stages.
- Brand discovery and questionnaire
- Influencer research and strategy
- Deploy campaign
- Track results
This really depends on the final objectives of your brand. We can run a campaign around a specific product or around your whole services on-going management or a one-off campaigns are available.
When considering an influencer agency, consider the following:
- Do they vet influencers to ensure they reach the right audience?
- Do they have social media marketing experience?
- Is there a on-off cost or any hidden fees.
We pride ourselves in delivering high quality results in a short amount of time. We do this by accessing our network of over 100k bloggers and influencers across 20 industries. We estimate an average campaign to take between 30-60 days.
In most cases you will because Influencers do expect compensation for creating quality content. However we also work with micro influencers that don’t require payment rather a contra deal.
Our services are tailored to your objectives. We offer customised and affordable rates for influencer management. Get in touch with us for a quote.
We have expertise across a wide range of digital marketing channels. Including social media marketing, SEO, Video production and marketing services.
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