Brands are advised to move with the trend. One of the marketing channels that are

  Social media networks are the most effective tools in the recent past to attract

Social media has been used to mobilize participants for all manner of events. It is

Brands are reaping huge returns from investing in social media marketing. Social media has turned

Instagram is a fairly new social media platform. While businesses are signing up, they experience

Product endorsements have formed part of the marketing strategy for brands throughout history. Influencer marketing

Social media is the fastest growing sensation with over 2 billion active users. The purpose

Any serious brand must leverage on the power of social media in its marketing campaign.

Brand awareness tops the agenda for corporate social media engagements. Others include driving traffic and

Every generation has an invention that transforms its marketing strategy. It is upon the marketers